Wednesday, May 13, 2020

My Entrepreneurship Story

My own entrepreneurship exposure is pretty limited, and the extent of my experience goes to selling things on Mercari and selling my homemade merchandise online. My great uncle is the founder of the Yoosung Eco Energy System plant in South Korea, which recovers waste in an environmentally friendly way. Through this technological innovation, he and his company are able to control air pollution recovery equipment, earning themselves presidential awards. 


Additionally, I’m becoming increasingly interested in small shops, especially after I came across one creator on Instagram who sells homemade Disney phone cases that have become so popular that they sell out in minutes and are available once every few months. The turnaround time is pretty long and communication is almost impossible, yet the products are so desirable that I found myself, along with many others, purchasing from the creator who was even featured on BuzzFeed. I began to wonder how much more her business would improve with an organized system for demand/supply and communication, and contacted her to become a brand rep. After that instance, I began to notice more and more homemade items from small businesses that outshine even what mega retailers offer. I’m intrigued by people’s talents and abilities, and would like to partake in a similar endeavor. 


I enrolled in this class because I have an outside concentration in Marketing, and I thought Principles of Entrepreneurship would be a valuable way to discover how to combine ideas and tactics to advance a business. My ultimate goal is to work for the Walt Disney Company, and I believe entrepreneurship in marketing plays an essential role in promoting their brand and building innovative concepts. I would love to come up with movie ideas and write scripts, utilizing my journalism major, and use my marketing outside concentration to promote the merchandise associated with it. Upon finishing this class, I hope to learn more about how to build a product that consumers seek out and connect that product to a specific brand and image.


5 comments:

  1. Hi Jung,
    It’s so cool that your uncle is the founder of the Yoosung Eco Energy System plant, and how this technology allows waste to be recovered in an environmentally friendly way. I also find it so inspiring how you have so many goals set for yourself, and I hope to one day see you working at Walt Disney Company.

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  2. Jung,

    Being able to experience entrepreneurship through your uncle is awesome! Eco energy is very important in the times that we live in, due to all of the pollution in the world. I wish you nothing but the best on your endeavors towards Walt Disney Company!

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  3. Hi Jung! I really enjoyed reading your post and how aesthetically pleasing that your pictures coordinate with your background. I can proudly say that I love doing my part in order to reduce waste in the environment such as carpooling and walking most places. Aside from that I use water filters and reusable water filters and even bamboo toothbrushes! That's why I think it's absolutely amazing that your great uncle helped South Korea take such a big leap forward to reduce waste through Yoosung Eco Energy System.

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  4. Hi Jung,
    I found your previous experience regarding entrepreneurship to be extremely fascinating, especially the part about how your father is a founder of a company back in South Korea. You should also check out sights like poshmark and etsy in order to expand the possible places you could sell your items. This would be a great way to expand your business as you have a new outlet to sell your product.

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  5. Jung, I enjoyed reading your posts and I'm glad you have so many goals set for yourself in the future. Knowing that your father is a founder of a company back in South Korea must be extremely cool, and I hope to see you creatively leading Disney marketing one day in the future.

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